How do you get the best of successful Social Networking, both on desktop and on mobile? A: Get the biggest and the best in desktop, to buy the biggest and the best on mobile. You may have heard that Facebook have bought the much beloved Instagram, for a price of epic proportion: One billion dollars. A brave and curious move by Mark Zuckerburg, considering a few days ago Instagram’s full value was little over 500 million dollars. So, why double the price? It makes clear sense now.
Find out how we achieved 120% more of a Facebook following for Breakthrough. In late 2011 MAXX had the privilege of working with the charity Breakthrough Breast Cancer, who were looking to create something over the Christmas period that would not only raise awareness of the charity and increase their following online, but also add to research and raise donations. MAXX got on the job straight away to think of an original and compelling concept that would meet the brief. We came up with an idea that encouraged people to