email marketing tricks
Q: How can I improve the response-rate for my email marketing? A: Try using our six step plan… Email marketing is a great way to keep prospects warm and customers informed. To maximise your response rates, try some of the following: 1) Use a good mailing list that contains clean, reliable data. 2) Create a compelling subject line. 3) Make the biggest impact by considering the layout of the email, the imagery used, placement of text and choice of language. 4) Include a call to action that makes the reader
Start email marketing for your business
Q: We want to start doing some email marketing but we’re not sure how to start. Can you give us some tips? A: Yes, we can offer a choice of email marketing options depending on your needs. Email marketing is great for generating sales leads, keeping your customers updated and your prospects ‘warm’. As systems become more sophisticated, it means email marketing can work harder for your business. Our top tips for email marketing are: – Create a template using your branding to reflect your corporate identity – Maximise open
Q: How can I generate some leads quickly?
A: Direct mail. Direct mail is a great way to reach your audience directly and start generating leads. To be effective you should: – Use a good quality mailing list – preferably one you’ve created in-house – Provoke a reaction (e.g. humour, empathy, intrigue) to engage your audience – Make the recipient an offer they can’t refuse so they pick up the phone – Use it as part of a broader integrated marketing campaign Read more about direct mail.
