Blogging for business #101: Generating leads and subscribers
Blogging is one of the best ways to connect with your audiences and also attract new potential business. Your website, Facebook and Twitter are a great way of Interactively picking up leads – but how do you reel those leads in? Your blog is not only a place to showcase your work and what you’ve been doing, but also to demonstrate your knowledge of your industry. Once a follower hits ‘subscribe’, they’ve not only signed up to your plethora of wisdom, but they’ve also shown interest in what you’re
This is why colour is vital for your marketing
When you were choosing your brand palette – how much thought did you give it at the time? A little? A lot? You’d be surprised at how much a colour choice can impact your brand, the image it portrays and the ‘clickability’ of it. Not only that, but it impacts on your customer audience and helps to define their choices too. Ever wondered if the ‘giants’ of the branding world thought about their colour choices? Of course they did. Colour has played such an important role in marketing over
3 reasons to get your website mobile, now.
The world is going mobile. Fast. Nowadays it’s not uncommon for the average entrepreneur to work via their smartphone, checking emails or doing the odd Google search on his mobile. It’s commonplace. In fact – even my grandmother is prone to doing a bit of mobile phone browsing every now and again. It’s with this in mind you must ask yourself the question: Is my website optimized for mobile? Considering that there are over six billion network subscriptions at the moment, this can only mean people are going
When does a charity have to pay VAT on advertising?
MAXX met with Chartered Tax Adviser Terry Dockley at one of their regular networking events this week. He had some interesting things to say about VAT exemptions for Charities in relation to work we might be doing for them. We though this was too useful to keep to ourselves so read on to find out more… Charities often need to advertise; in many cases they cannot pursue their objects without doing so. There are many instances where the supply of advertising to a charity may be zero-rated. However, many
